Falcon Mobility, soon to be rebranded as Elfigo, has earned a coveted spot on the Fastest Growing Companies 2025 list, compiled by The Straits Times and Statista. This recognition highlights the company’s remarkable growth and dedication to revolutionizing the personal mobility aids industry.
The inspiring story of its journey, led by founder Warren Chew, was featured in The Straits Times on JAN 21, 2025, showcasing the resilience, customer-focused innovation, and strategic decisions that propelled the company to success on Singapore Fastest Growing Companies (SFGC) 2025. For more details, visit The Straits Times at https://www.straitstimes.com/fastest-growing-companies-2025
[Image Source: The Straits Times]
Mr. Warren Chew, the founder of Falcon Mobility, has carved a path of resilience and innovation in the competitive personal mobility aids (PMA) market. What began as a mission to improve the frustrating wheelchair purchasing process in 2007 is now a thriving business, poised to rebrand as Elfigo, and recognized on the prestigious Fastest Growing Companies 2025 list by The Straits Times and Statista.
A Costly Lesson: Testing Before Trusting
Early in his journey, Mr. Chew faced a $100,000 setback by heavily investing in high-end motorized wheelchairs without gauging market demand. Sales data quickly revealed that cheaper mobility scooters sold three times better. This experience instilled a pivotal lesson: test the market before committing to bulk purchases. Today, every new product undergoes trial runs before large-scale investments.
Transforming the PMA Experience
Falcon Mobility was born out of a desire to address common issues in the industry: long waiting times, unsuitable products, and poor after-sales service. To combat these, Mr. Chew implemented unique strategies:
- Free test drives of demo units to help customers make informed decisions.
- Rapid order fulfilment, with most products delivered within 1–2 days.
- An optional extended warranty of up to three years, alleviating repair cost worries.
Turning Point and Rapid Growth
By 2016, the company faced significant financial losses, and Mr. Chew considered shutting it down. The discovery of a lightweight electric wheelchair, which perfectly addressed customer needs, marked a turning point. Its success revived the business and set it on a growth trajectory. Between 2020 and 2023, revenue soared by 46%, with annual sales surpassing 1,000 PMAs.
Eyeing International Horizons
Looking ahead, Mr. Chew is focused on international expansion through franchising, driven by the rising demand for portable mobility aids in aging populations worldwide. His vision is clear: empowering users and caregivers with mobility solutions that are easy to use and highly functional.
Mr. Chew's story is a testament to adaptability, customer-centric innovation, and the perseverance required to turn challenges into opportunities.